2016 Melbourne Design Awards

spaces, objects, visual, graphic, digital & experience design, design champion, best studio & best start-up, plus over 40 specialist categories

accelerate transformation, celebrate courage, growing demand for design


Key Dates

5 May 2016 - Standard Deadline
16 June 2016 - Judging & Ratings
29 June 2016 - Rating Closes
30 June 2016 - Winners Announced
27 July 2016 - Awards Presentation
1 September 2016 - DESIGN SUMMIT

Graphic Design - Identity and Branding

This award celebrates creative and innovative design in the traditional or digital visual representation of ideas and messages. Consideration given to clarity of communication and the matching information style to audience.

Melbourne now closed for nominations Nominate into another program now


Nominations in Category

StepFwdIT - StepFwdIT / FOR Studio

Graphic Design - Identity and Branding

Melbourne based company StepFwdIT provide IT Managed Services to clients across Australia. Their offer ranges from dedicated in-house and off-site support to IT Consulting. Initially growing the business through referrals and the personality of the company's Founding Directors, StepFwdIT realised that to move the company to the next level – in what is an extremely crowded market place – they needed to strengthen the StepFwdIT brand. They commissioned FOR Studio to help them define their unique positioning and create an engaging visual identity and communications to match.

Reflections - Revel Development Group / tomorrow

Graphic Design - Identity and Branding

Reflections - a tale of passion, intrigue and off the plan apartment branding, set against a vibrant North Melbourne backdrop. You'll laugh. You'll cry. You'll experience the ins and outs of a project that was among one of the most rewarding we've ever worked on.

Eastland - QIC / eskimo

Graphic Design - Identity and Branding

- Silver

Large corridors with cold white floors, bright lights and for sale signs. Each square metre designed to make money. Zombies of mindless consumerism moving through the space on autopilot. How did one brand on the rural outskirts of Melbourne completely disrupt the way the Australia views the traditional shopping mall?

Monash University rebrand - Monash University / Principals

Graphic Design - Identity and Branding

Monash is a Group of Eight university, and the largest and most comprehensive university in Australia. It's never been as well-known for what it does as it should be - and it was time to make that happen.

NAB brand identity evolution - NAB / Principals

Graphic Design - Identity and Branding

- Gold

With a changing social and economic landscape, and a renewed focus on winning by delivering great customer experiences, NAB saw an opportunity and need to refresh its story and its brand positioning.

The Olivine - Keo Waleta Property / Bellman.

Graphic Design - Identity and Branding

Bellman worked with Keo Waleta Property and renowned Melbourne architecture practice, PeddleThorp, to create a brand for 22 spacious and eco-friendly townhouses in leafy Glen Iris.

Davidson Branding | We Grow - Davidson Branding

Graphic Design - Identity and Branding

- Silver

Davidson Branding is an award winning branding agency with one driving purpose – to help businesses grow. To grow love and loyalty, passion and belief, share price, share of voice and share of wallet. We set out to create a new brand identity which embodied these values and the tagline “We Grow”. The new brand needed to be backed by a strategy which was campaignable, relevant and inspiring to clients' businesses, as well as a visual identity which brought the concept to life but could also work across each of our four business units: Corporate, FMCG, Retail and Digital.

Castran Gilbert Rebrand - Castran Gilbert / Traffic

Graphic Design - Identity and Branding

How do you make a brand feel more modern, vital and engaging when briefed to only make minimal degree of change?

Pet Insurance Rebrand - Pet Insurance / Traffic

Graphic Design - Identity and Branding

- Silver

The launch of a pet insurer brand with a difference - the 'anti-insurer insurer'. Unlike competitors Petinsurance.com.au was given a unique personality and brand identity.

Hodges Rebrand - Hodges / Traffic

Graphic Design - Identity and Branding

- Silver

How do you make an 160 year old brand feel fresh, modern and relevant in one of the most competitive, image driven categories?

Playgroup Australia Rebrand - Playgroup Australia / Traffic

Graphic Design - Identity and Branding

How do you provide reassurance and physical support to new mothers in this digital age?

Past Nominations

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Best of the best

Winners list

2016 Presentation
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