[LON16]

2016 London Design Awards

spaces, objects, visual, graphic, digital & experience design, design champion, best studio & best start-up, plus over 40 specialist categories

accelerate transformation, celebrate courage, growing demand for design

 

Key Dates

15 September 2016 - Standard Deadline
16 November 2016 - Extended Deadline
17 November 2016 - Judging & Ratings
23 November 2016 - Rating Closes
24 November 2016 - Winners Announced
23 February - Awards Presentation




Website

Gold Winner 

Project Overview

Halcyon is a futuristic murder mystery, set in 2040, that explores the dark side of Virtual Reality (VR) made for Syfy. The 15-part series includes 10 short-form episodes, interspersed with 5 interactive VR episodes that take you deeper into the story.
For the ultimate experience, the Halcyon VR app for Oculus Rift and GearVR contains all 15 episodes, allowing you to experience the show through an interactive 3D world and discover the evidence for yourself.

Organisation

NBCUniversal International Networks

Gold Winner 

Team

NBCUniversal:

Lee Raftery, Chief Marketing Officer, NBCUniversal International

Marco Giusti, SVP Global Creative, NBCUniversal International

Rafi Nizam, Global Creative Director, NBCUniversal International Networks

Mehrad Noori, Program & Short Form Content Director,NBCUniversal International Networks

Michael Salmon, VR Advisor, NBCUniversal International

Secret Location

Digital production team


James Milward, Executive producer

Pietro Gagliano, Executive creative director

Ryan Andal, Executive technical director

Noora Abu Eitah, Executive producer

Eric shamlin, Executive producer

Steve Patscheck, Executive producer for NBCUniversal

Mehrad Noori, Executive producer for NBCUniversal

Benjamin Arfmann, Director

Mike Heneghan, Writer

Stefan Grambart, Original concept, Creative director

Stefan Grambart, Benjamin Arfmann & Marty Flanagan, Story consultants

Created by Secret location

Sabrina Saccoccio, Supervising producer, Secret Location

Michala Duffield, Producer, Secret Location

Chris Bennett, Producer, Secret Location

Josh Manricks, Associate technical director

Stephen Bosco, Director of motion

Craig Harwood, Lead app developer

Andrew Peverley, App Developer

Kate Baker & Travis Nischuk, Website developers

James Fraser, Quality assurance lead

Shianne Lee & Alex Predusel, Quality assurance analysts

Ruth Birman, UX designer

Emrah Gonulkirmaz, Mandy Wills &Nick Kester, Concept artists

Andy Garcia, Art director

Felipe Nascimento, Designer

Steve Miller, Animation consultant

Mathew Borrett, Environment artist

3D artists Shaun larkin Anthony Murray

Craig Barr, Technical artist

Josh Ingleby, Character animator

Plato Fountidakis , Motion Capture Supervisor

Kirpa Budwal & Tyler Williams, Motion capture performers

Music by Menalon

Joel Walsh , Sound designer

Kania Lou-Gagliardini, Production coordinator

Hayleigh Wronski , Strategy

Piper Mccutcheon, Digital Communications

Ainsley Doty, Copywriter

Ginger Bertrand, Publicist Gab Communications

Sharon Seto productions, Connor Illsley ,Ian Tuason & Alex Urosevic, Behind the scenes & EPK Crew


Series production team


James Milward , Executive producer

Pietro Gagliano, Executive creative director

Ryan Andal, Executive technical director

Noora Abu Eitah Executive producer

Eric Shamlin, Executive producer

Steve Patscheck, Executive producer for NBCUniversal

Mehrad Noori , Executive producer for NBCUniversal

Benjamin Arfmann, Director

Mike Heneghan, Writer

Stefan Grambart, Original concept

Stefan Grambart Benjamin Arfmann Marty Flanagan, Story consultants

Created by Secret location

Supervising producer, Sabrina saccoccio

Producer, Michala duffield

Producer,Chris bennett

Stephen Bosco, Director of motion

Michael Kazanowski, VFX supervisor

Josh Manricks, Associate technical director

Jordan Eady , Director of photography

Danielle Sahota, Production designer

Lindsay Allikas Jordan Crute, Editors

Music by Menalon

Project Brief

Halcyon is a hybrid series which means that it’s going to live on the web, in VR and in part on broadcast. Within the VR episodes the user will have agency to explore the world of the show on their own . The Halcyon VR App will include all 10 linear episodes and 5 additional VR episodes in which the user has the opportunity to assist the detectives with the case by exploring the crime scene, interact with evidence and ultimately become an active participant in solving the crime. In addition to the episodes the user can chose to view Halcyon’s Product Museum, a space where the fictional company’s history is presented through its various consumer products released between 2016-2040.

Project Need

Because Halcyon is a hybrid show, in addition to the episodes, we created exclusive VR bonus content to reward the hardcore VR users. The bonus content is a product museum for the fictional company of the show, designed to tap into the enthusiasm of the early adopters of technology - the most passionate group within our target audience. Designed and optimized specifically for the Oculus Rift and Gear VR users it is a high-end immersive experience that takes you further into the show and drives talkability and buzz across the the Syfy community.

User Experience

It's just 4 easy steps to the Halcyon VR App:

1. The user launches their Halcyon VR App
2. The user selects to launch the app or to change language
3. The user reads instructions
4. The user can choose from the carousel provided to view the product museum, linear episodes or VR episodes

Project Marketing

Halcyon App marketing has included:

•Oculus website where you can purchase the app for either Oculus rift or gear VR
•Social media: via our Facebook and YouTube: The Halcyon promotional clips (including 360 behind the scenes clips, mini documentaries and more) call to action points out to the viewer to continue watching the episodes in VR (using the Oculus Rift and VR Gear logos at the bottom) at the end of each
•AltSpaceVR Virtual International Press Junket

Project Privacy

Secretion Location also automatically collects certain information regarding your use of this website, including the following:

• the Internet Protocol (IP) address and domain name used to access the website;
• the type of browser and operating system used;
• the date and time of access; and
• the pages of this website that were accessed and the time spent on each.

The Halcyon VR App does not need a log-in but it will only launch if the user is signed into their oculus app




This can be any new service or application from a start-up to an industry leader. It’s not just bells and whistles we're after but true innovation, exceeding expectations and filling a void that had previously been open.
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