[NYC16]

2016 New York Design Awards

spaces, objects, visual, graphic, digital & experience design, design champion, best studio & best start-up, plus over 40 specialist categories

accelerate transformation, celebrate courage, growing demand for design



 
Image Credit : Microsoft

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Silver 

Project Overview

Building on its track record of pioneering new categories, Microsoft is redefining the laptop with the new Surface Book — a powerful, high-performance laptop with stunning craftsmanship and incredibly accurate and responsive pen and touch support. Ultrathin, Surface Book combines the impressive power of 6th Generation Intel® Core™ i5 and Core™ i7 processors with up to 12 hours of battery life4.

Organisation

Microsoft

Project Brief

The 13.5-inch optically bonded PixelSense Display delivers a high-contrast 267 dpi display with improved latency and parallax, making it not just beautiful to look at but natural and fluid to write on.

The screen also detaches, so it can be used like a clipboard to sketch, take notes and benefit from Windows programs like Microsoft Edge. An optional discrete GPU allows Surface Book to harness the full power of hardware-accelerated graphics for seamless video editing, fast rendering or immersive gaming.

Project Innovation/Need

Surface Book is built with a lightweight magnesium chassis and Dynamic Fulcrum Hinge for a perfectly balanced look and feel. Surface Pen attaches for easy storage. Video calls feel real in 1080p.

PixelSense™ Displays combine Pen and touch with higher resolution than MacBook Pro 13”.1 Breathe new life into your designs with this stunning display. Rest your hand while you write as you would with a sketchbook or a legal pad. Paint, write, and draw in a natural way using Surface Pen.

Surface Book uses Muscle Wire®2 to hold its screen in place securely, while still allowing it to detach perfectly with the push of a button.




This award celebrates creative and innovative design for either a component or overall product. Consideration given to aspects that relate to human usage, aesthetics, selection of components and materials, and the resolution of assembly, manufacturing and the overall function.
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