Hasselblad’s mirrorless X1D Camera
Hasselblad has unveiled the world's first mirrorless medium format camera, the X1D, boasting a 50MP CMOS sensor delivering up to 14 stops of dynamic range.
21 June 2016
| Lacey Glave
|
via
Wallpaper*
The Swedish brand may not be a household name in the way Canon or Kodak are, but that's justified, in a way – a typical Hasselblad H System camera costs in the region of £20,000, but its models are the unsung heroes behind some of the most iconic images of our time.
Founded in 1941 by Swedish inventor and avid bird photographer Victor Hasselblad, the company is celebrating its 75th anniversary this year with a raft of launches.
Building on the momentum of the revamped H6D range, revealed in April, Hasselblad today unveils a true game-changer in medium format photography: the compact X1D camera.
The X1D offers a smorgasbord of technical feats to tantalise amateur and professional photographers alike (not least the 50-megapixel sensor it boasts).
Namely, it is the world’s first mirrorless medium format camera. Portability, too, is key, and the body weighs in at just 725g – feather-like compared to the brand’s existing range.
It also has HD video capabilities, Wi-Fi and built-in GPS and an electronic viewfinder equipped with touch functionality and a thoughtfully devised UI that makes the camera as simple to navigate as a smartphone.
Founded in 1941 by Swedish inventor and avid bird photographer Victor Hasselblad, the company is celebrating its 75th anniversary this year with a raft of launches.
Building on the momentum of the revamped H6D range, revealed in April, Hasselblad today unveils a true game-changer in medium format photography: the compact X1D camera.
The X1D offers a smorgasbord of technical feats to tantalise amateur and professional photographers alike (not least the 50-megapixel sensor it boasts).
Namely, it is the world’s first mirrorless medium format camera. Portability, too, is key, and the body weighs in at just 725g – feather-like compared to the brand’s existing range.
It also has HD video capabilities, Wi-Fi and built-in GPS and an electronic viewfinder equipped with touch functionality and a thoughtfully devised UI that makes the camera as simple to navigate as a smartphone.
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