[MDA2013]

2013 Melbourne Design Awards - Key Dates

25 August 2013 - Extended close date
2 September 2013 - Judging
19 September 2013 - Finalists announced
15 October 2013 - Rating Closes
23 October 2013 - Awards Night
Best of the best - Winners list

Category Listing - Visual

Advertising - POS

This award celebrates creative and innovative design for visual communication intended to persuade an audience to purchase or take some action upon products, ideas or services. Consideration given to the technical, conceptual and aesthetic elements, audience engagement and message delivery.  

 

Advertising - Print

This award celebrates creative and innovative design for visual communication intended to persuade an audience to purchase or take some action upon products, ideas or services. Consideration given to the technical, conceptual and aesthetic elements, audience engagement and message delivery.  

 

Graphic Design - Corporate Identity and Branding

This award celebrates creative and innovative design in the traditional or digital visual representation of ideas and messages. Consideration given to clarity of communication and the matching information style to audience.   

 

Graphic Design - Three Dimensional

This award celebrates creative and innovative design in traditional or digital visual representation of ideas and messages used in packaging. Consideration given to: 

  • clarity of communication and the matching information style to audience; 
  • the approach, including marketing and branding concerns, the dynamics of the retail environment, environmental considerations, and legal requirements; 
  • the component parts of packaging graphics such as colour rationalisation, information layout, feel and tone of illustration and photography, and finishes, and how they are used in isolation and in relation to each other; and 
  • the relationship to the anatomy of the structural design.
  

 

Graphic Design - Publication

This award celebrates creative and innovative design in the traditional or digital visual representation of ideas and messages. Consideration given to clarity of communication and the matching of information style to audience.   

 

Graphic Design - Environmental

This award celebrates creativity and innovation in the intersection of communication design and the built environment, and is concerned with the visual aspects of wayfinding, communication identity and brands, information design and shaping the idea of place. Consideration given to clarity of communication and the matching of information style to audience.
  

 

Graphic Design - Illustration and Type

This award celebrates creativity and innovation in the traditional or digital visual representation of ideas and messages. Consideration given to clarity of communication and the matching information style to audience.   

 

Film - Branded Content/Viral

This award celebrates creative and innovative visual and audio branded content and/or viral communications that place an emphasis on design values.  Consideration given to the technical, conceptual and aesthetic elements, viewer engagement and message delivery.  

 

Film - Corporate

This award celebrates creative and innovative visual and audio corporate communications that place an emphasis on design values.  Consideration given to the technical, conceptual and aesthetic elements, viewer engagement and message delivery.  

 

2013 WINNERS ANNOUNCED

Best of the best

Winners list

2013 Presentation Night
Photo Gallery

View Gallery

Don't forget to tag yourself, friends and colleges in the photos.

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