[MDA2013]

2013 Melbourne Design Awards

Digital Experience - Signage Interactive

This award celebrates innovation and creativity in design of a unique user experience in the combination of text, audio, still images, animation, video, and interactive content for signage. Consideration given to clarity of communication and the matching information style to audience.

Melbourne now closed for nominations Nominate into another program now

 

Nominations in Category

NewQuay Promenade Touch Screens - MAB Corporation / BlocksGlobal

Digital Experience - Signage Interactive


- Winner

A combination of 42" wall-mounted touch displays and roaming 10" touch devices compliment the sales process, allowing sales staff to lead customers through a journey to qualify the lead. Customers can also use the screens on their own to understand more about the project and precinct, this is particularly relevant during busy events. Beautiful sweeping galleries, simple apartment selection and clever mapping techniques combine to give the visitor a deeper understanding of the project and the precinct's vision. The screens are web-based and provide rich analytics to track user behavior.

ANZ Docklands: Concept Branch Digital Media - ANZ / Deloitte Digital

Digital Experience - Signage Interactive


Finalist

Deloitte Digital was approached by ANZ to produce digital media solution for their new concept branch located at 833 Collins St Docklands. The engagement involved a strategic review of interaction, cohesion and flow through the newly designed branch, and how digital media could be used to attract, entertain, educate and inform in-branch customers. Deloitte Digital worked closely with ANZ in creating a solution which met both business and marketing objectives and set a roadmap for how customers would interact with ANZ branches in the future.

Bedshed Interactive Touch Screens - Bedshed / BlocksGlobal

Digital Experience - Signage Interactive


Finalist

42" interactive screens which enhance the sales process, increase customer service, customer exposure and brand engagement with measurable results.

2013 WINNERS ANNOUNCED

Best of the best

Winners list

2013 Presentation Night
Photo Gallery

View Gallery

Don't forget to tag yourself, friends and colleges in the photos.

Newsletter

   Follow us on Facebook

   Follow us on Twitter