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Project Overview
First designed as a web-based software and to be used in homes and schools, Looney Tunes Phonics incorporates the research based curriculum and instructional design of the highly acclaimed ClickN READ Phonics. Featuring the zany antics of Bugs Bunny, Daffy, Taz, Tweety and more, children learn to read the right way with help from the world famous Looney Tunes characters. The Looney Tunes gang entertains your child while they learn. Kids will delight in meeting the new on-screen instructor in the Looney Tunes Phonics app, Professor Wizbot, who teaches one click at a time.
Organisation
Team
Armie Carabet • CEO and Co-founder
Fourteen years ago Armie Carabet began exploring different options for fostering literacy for children. In 2003 the vision finally materialized in the establishment of ClickN KIDS, an educational publishing company with the goal of enabling all young children to master basic subjects. As Armie saw it, there was only one viable option for reaching the masses with an affordable solution: develop tutorial teaching software that is fun for kids and deliver it over the internet.
Alan Scalone • Senior Vice President of Tutorial Software and Co-Founder
The Company’s breakthrough, award-winning tutorial software that has helped countless children the world over was designed and developed by Alan Scalone. As co-founder, Alan’s creativity, exploratory nature and love of education set the tone for the Company’s innovations.
J. Ron Nelson, Ph.D • Director of Curriculum Development
J. Ron Nelson, Ph.D. is responsible for researching, authoring and designing all ClickN KIDS curriculum to ensure his curriculums maintain their integrity when delivered digitally. Ron’s experience in instructional design principles and applied research methodologies has evolved during his career to the point where is regarded as one of the nation’s premier research professors in his field. His early interests were helping children who were not at grade level and needed rescuing. Over the years, his focus has evolved into a passion for applying proven research to design the best and the easiest way for children to learn at the correct age so they never need to be "rescued".
Project Brief
Award- winning curriculum, Interactive tutoring lessons covering key beginning reading skills, Appropriate for ages 4 to 10, Tracks your child's progress, Great for struggling readers, Give your child an early start in reading success, Features more entertainment to increase children's motivation, Contains no violence
Project Need
Combining the zany antics of the Looney Tunes characters with the latest teaching technologies, Looney Tunes Phonics is the most exciting and effective beginning reading program ever created! Designed for first time readers or older children struggling to learn how to read, Looney Tunes Phonics is also helpful for some learning disabilities and to learn English as a second language. Delivered online, 100 research based interactive cartoon lessons teach the entire kindergarten to 3rd grade phonics curriculum. Children master reading skills in an interactive environment that is fun and easy to use.
User Experience
We are committed to products and services that not only meet the needs of parents, teachers, educators and children, but also exceed expectations. Superior user experience is ensured through ClickN KIDS’ proprietary programs that provide parents and teachers with valuable personalized feedback on a child's learning progress and offer a plan of action for continued improvement. All mouse and keyboard entries are saved and can be viewed any time from any online computer. Individual lesson reports are shown at the end of every lesson showing exactly how each child performed on that lesson. Reports for all lessons (even repeated lessons) are auto-saved and can be viewed online any time. Our progress reports show a level of precision not found in other phonics reading programs. ClickN KIDS also offers a unique double guarantee – a “60 day money back” as well as a “completion guarantee.”
Project Marketing
The Looney Tunes Phonics app incorporates a comprehensive marketing strategy that highlights the features and award-winning curriculum from the web-based software that has been incorporated into the instructional design of the app. In addition to announcing the availability of the Looney Tunes Phonics app with media, the news was shared with mom, dad and technology bloggers that influence our core customers. Through these opportunities, the customer is able to learn more about the product and to get information on downloading the app so they can try it out themselves. The Looney Tunes Phonics app also comes pre-loaded on the ClickN KIDS tablet and is included in communications about the tablet and other new apps that are announced from CNK Digital.
Project Privacy
Unique encrypted User Names and Passwords for schools and home schools parents have their own personal dashboard showing the current lesson for each student as well as lessons completed, average lessons run per week, total weeks used plus starting and most recently used dates. This snapshot view allows teachers to multi-task and manage multiple students more effectively.
Education & Family
This category relates to applications associated with family activities and entertainment, childhood development and education.
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