[USAAPPS15]

2015 [app] design awards USA

mobile, web, IoT, desktop, connected devices
design champion, best studio, best start-up & IoT
plus 20 specialist nomination categories

demand design, celebrate courage

Blippar





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Silver 

Project Overview

Blippar is the world’s leading visual discovery app, harnessing augmented reality and image-recognition technology to bring the physical world to life through smartphones. Once the Blippar app is downloaded, people can blipp ("scan") objects they’re curious about and unlock useful and entertaining content.

Bl?pp [blipp] v. & n. blipp-ed, blipp-ing: the action of instantaneously converting anything in the real world into an interactive wow experience!

Organisation

Blippar

Project Brief

Engage with your consumers for longer - Attract, retain and engage with consumers through an immersive experience. Through one app, Blippar becomes the lens through which the real world can be spontaneously 'unlocked' and converted into content-rich, interactive experiences.

Reach out to your customers everywhere - Blippar brings the static, physical world to life - whether at home, in-store or on the go.

Get more accurate data on your campaigns - Easy to use dashboard to track and measure key metrics – ROI, click-through, how, where, for how long and when users interact with content provided.

Leverage cross-marketing advertising - Simply add a new distribution channel to your existing campaigns and maximise the reach by tapping into our single, cumulative user base.




We're looking here for savvy tools that make doing business, study or household management tasks less complex and more efficient. They help make us more organised, productive and creative
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