[MEL16]

2016 Melbourne Design Awards

spaces, objects, visual, graphic, digital & experience design, design champion, best studio & best start-up, plus over 40 specialist categories

accelerate transformation, celebrate courage, growing demand for design

Design Champion

Mirvac and Victoria Investments & Properties Pty

Woodlea

Marketing - Branded Experience | Commissioner: Mirvac and Victoria Investments & Properties Pty  | Creator: Hoyne

Woodlea sets a new benchmark for suburban living. The space, vision and planning behind this huge development for a projected 7,000 new homes, 29km from Melbourne’s CBD was momentous. Every branding and marketing tool had to be created from scratch, each element crafted to ignite imaginations, engender trust and adapt with the growth of the development. The success of the project has been phenomenal and Woodlea has recently achieved recognition as Australia’s fastest selling community.

Gold 

 

Woodlea

Graphic Design - Publication | Commissioner: Mirvac and Victoria Investments & Properties Pty  | Creator: Hoyne

Woodlea sets a new benchmark for suburban living. The space, vision and planning behind this huge development by Mirvac and VIP for a projected 7,000 new homes, 29km from Melbourne’s CBD was momentous. Each element of the brochure was created with the client from scratch and crafted to ignite imaginations, engender trust and adapt with the growth of the development. The success of the project has been phenomenal and Woodlea has recently achieved recognition as Australia’s fastest selling community.

Gold 

 

The Eastbourne by Mirvac

Graphic Design - Publication | Commissioner: Mirvac | Creator: Cornwell Design

Eastbourne rises from the historical Dallas Brooks Hall fronting Melbourne's much-loved Fitzroy Garden, a collaboration between Freemasons Victoria and Mirvac. Eastbourne is a celebration of craftsmanship and understated elegance, designed to stand the test of time. Cornwell conceptualised and designed its brand identity, and invited notable individuals living in this coveted suburb to tell us what it means to live in this remarkable location, so close to the city, yet a quiet sanctuary to call home.

Silver