2013 Mobile Awards - Key Dates

1 August 2013 - Entries CLOSE
3 September 2013 - Extended close date
9 September 2013 - Judging
19 September 2013 - Finalists announced
10 October 2013 - Rating closes
17 October 2013 - Awards Night
Best of the best - Winners list
THE DESIGN 100 - [live]


Awards Nominations

Ask The Butcher - Vic's Meats / Razorfish Australia

Cooking

- Winner 

Anthony Puharich is the butcher’s answer to celebrity cooking’s Jamie Oliver. With a great depth of knowledge and expertise of all things meat, the Ask The Butcher app helps to bring his knowledge to the masses. The app guides you through the entire cooking experience of preparing and cooking meat like a pro, from purchase to the plate.

 

Samsung Stadium - Samsung / Razorfish

Best Audience Migration to Mobile Technology

Finalist 

The British & Irish Lions Tour is a 3 Test Series played every 12 years. With 30,000 insurgent Brits on the way there was scant room left for the casual Aussie rugby fan. We wanted every fan to be a part of the action, wherever they were, so we created Samsung Stadium – a virtual, real time, audience experience connecting Wallabies fans together when their team needed them most. Powered by social feeds on Twitter, Instagram and Facebook, exclusive alternate commentary from Roy & HG brought 60,000 active fans closer to the action in Australia’s only virtual stadium.

 

Samsung Stadium - Samsung / Razorfish

Best use of Mobile in Marketing

- Winner 

The British & Irish Lions Tour is a 3 Test Series played every 12 years. With 30,000 insurgent Brits on the way there was scant room left for the casual Aussie rugby fan. We wanted every fan to be a part of the action, wherever they were, so we created Samsung Stadium – a virtual, real time, audience experience connecting Wallabies fans together when their team needed them most. Powered by social feeds on Twitter, Instagram and Facebook, exclusive alternate commentary from Roy & HG brought 60,000 active fans closer to the action in Australia’s only virtual stadium.

 

Samsung Stadium - Samsung / Razorfish

Best Multi-Channel Integrated Marketing Campaign

Finalist 

The British & Irish Lions Tour is a 3 Test Series played every 12 years. With 30,000 insurgent Brits on the way there was scant room left for the casual Aussie rugby fan. We wanted every fan to be a part of the action, wherever they were, so we created Samsung Stadium – a virtual, real time, audience experience connecting Wallabies fans together when their team needed them most. Powered by social feeds on Twitter, Instagram and Facebook, exclusive alternate commentary from Roy & HG brought 60,000 active fans closer to the action in Australia’s only virtual stadium.

 

2013 WINNERS ANNOUNCED

Best of the best

Winners list

2013 Presentation Night
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Best Of Categories

All entries submitted are automatically eligible for the relevant best of category.


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