[MA2013]

2013 Mobile Awards - Key Dates

3 September 2013 - Extended close date
9 September 2013 - Judging
19 September 2013 - Finalists announced
10 October 2013 - Rating Closes
17 October 2013 - Awards Night
Best of the best - Winners list

Travel Guides

This category relates to travel guide applications.

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Nominations in Category

South Australian Tourism Commission Mobile website - South Australian Tourism Commission / Deloitte Digital

Travel Guides


- Winner

The South Australian Tourism Commission engaged Deloitte to create a mobile version of their Consumer website which took in to consideration how people engage with different technology in the travel cycle. The travel cycle looks at the phases of look->plan->book->share and so using the insights from our research of desktop vs tablet vs smartphone usage we set out to create a mobile version of the southaustralia.com website which focused on visitors who are already in market and looking to discover more about what’s on around them.

Aboriginal Sydney: a guide to important places of the past and present - Australian Institute of Aboriginal and Torres Strait Islander Studies

Travel Guides


Finalist

Discover the history & culture of Aboriginal Sydney with these self-guided, audio-supported tours, up-to-date GPS maps with easy to follow directions. You can search by region, theme or nearest to you, allowing you to plan visits by interest, available time, or distance. Aboriginal actor, writer and director, Billy McPherson, provides a context-rich narration to the sites.

Qantas Magazine - Qantas / Bauer Media

Travel Guides


Finalist

Access the most beautiful travel guides and articles on the go! In response to numerous requests for subscriptions to award-winning Qantas The Australian Way magazine, our interactive iPad app allows us to address this demand and extend free copies to people who aren’t flying. Watch the amazing stories come to life and save all your favourite articles in your own custom collections in the app - much like a pinterest board!

Old Great North Road Smartphone App - Parks & Wildlife NSW / SHP (Sue Hodges Productions Pty Ltd)

Travel Guides


Finalist

The Old Great North Road (OGNR) App is Australia's first heritage-based App to use video to explain the stories of an historically significant place. The app uses location-based short videos to engage visitors with the Old Great North Road World Heritage Site, one of 11 convict sites listed as a combined site in 2011 by the World Heritage Convention. The App personalises the Road's history by combining virtual tours with dramatised versions of the OGNR's history, while also also provides standard Park information.

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All entries submitted are automatically eligible for the relevant best of category.


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