Project Overview
PicLink is a simple yet powerful app, you'll never have to type links on your mobile again.
Organisation
Team
Elmar Trefz - Director
Rhys Turner - Developer
Himal Bhattarai - Developer
Project Brief
PicLink, allows you to click on a printed web link by taking a photo of it.
Unsatisfied with the current QR code situation SEMNON figured integrating with ubiquitous printed text links would be a more elegant solution. Using a sophisticated OCR text recognition engine PicLink reads out text from photos, identifies web links or email addresses and opens them up in either a web browser or email application.
Project Need
Unlike QR code, PicLink simply allows to integrate with existing text links and hence addresses the Quick Response use case QR promises to resolve but even scales this promise to all existing printed text links.
User Experience
The user simply takes a photo of a web link which then opens in a web browser.
We minimized the steps necessary to take a photo and open a link to allow for a quick and impulsive engagement with printed web links.
Project Marketing
We create PR by engaging with Bloggers and traditional press, enter awards and use social media.
Project Privacy
Our app does not store user data.
Best Mobile or App Startup
This category relates to Startups working on a Mobile project or an App. The project could be for smartphones, tablet, web, game console or api apps. Startup projects need to be newly emerging, less than 5 million users and less than 3 years old.
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